Brand Kit
This guideline establishes the standards for using the Leartes, Cosmos, and StylArts brand assets across all applications. Consistent implementation of these guidelines ensures our brands maintain their integrity and recognition value in every context.
Leartes Logo Variations
Our logo variations provide versatility and clarity across different applications while maintaining the distinctive Leartes identity. Each logo variation should be used with consideration for background contrast to ensure optimal visibility and brand impact.
horizontal
This primary version offers maximum brand visibility and is ideal for various backgrounds - white logo for dark surfaces where contrast is essential, and black logo for light surfaces where dark elements create necessary visual impact.
wordmark
The standalone Leartes wordmark provides a clean, minimalist option when the lion symbol isn't necessary or in contexts where the brand is already established. White version for dark backgrounds, black version for light backgrounds.
vertical
The vertical logo creates balance by positioning the lion above the wordmark — optimal for banners, signage, or narrow column placements. Choose white for dark backgrounds and black for light backgrounds to ensure proper contrast.
lion
Our lion symbol can stand alone as a brand symbol in situations where the full logo would be too detailed or when the brand is already established in context. Use white on dark backgrounds and black on light backgrounds for maximum visibility.
Cosmos Logo Variations
Our Cosmos logo variations provide versatility across different applications while maintaining brand identity. Each logo variation should be used with consideration for background contrast to ensure optimal visibility and impact.
logo
The full Cosmos wordmark offers maximum brand visibility with its distinctive stylized "O". White version for dark backgrounds provides strong contrast, while black version works best on light surfaces for clear visual definition.
icon
The iconic stylized "O" can stand alone as a minimalist brand symbol when the full wordmark isn't necessary or in contexts where the brand is already established. Use white on dark backgrounds and black on light backgrounds for optimal visibility.
StylArts Logo Variations
Our logo variations provide versatility and clarity across different applications while maintaining the distinctive stylarts identity. Each logo variation should be used with consideration for background contrast to ensure optimal visibility and brand impact.
horizontal
This primary version combines our vibrant lion symbol with the StylArts wordmark. The white text version is ideal for dark backgrounds, while the black text version works best on light backgrounds for maximum visibility.
wordmark
The standalone StylArts wordmark provides a clean, minimalist option when the colorful lion symbol isn't necessary or in contexts where the brand is already established. Available in both white and black to accommodate different background colors.
vertical
The vertical arrangement positions the lion above the StylArts wordmark — optimal for applications where height takes precedence over width. White text for dark backgrounds and black text for light backgrounds ensure proper contrast.
lion
Our distinctive colorful lion symbol can stand alone as a brand symbol in situations where the full logo would be too detailed or when the brand is already established in context. The vibrant colors maintain their impact across various background types.
Practices to Avoid
To maintain brand consistency and integrity across all applications, please adhere to these essential guidelines when using our logos. Proper logo usage ensures our brands remain instantly recognizable and professional in all contexts.
DO NOT;
Rotate or mirror the logos
Crop the logos
Use tint or opacity
Color Palette for Branding Use
Our brand colors form the foundation of our visual identity across all digital platforms. These carefully selected colors represent our brand personality and should be used consistently in all web applications, marketing materials, and digital communications.
HEX Code
#D86418
RGB Code
216 100 24
CMYK Code
0 54 89 15
HEX Code
#4A4E69
RGB Code
74 78 105
CMYK Code
030 26 0 59
HEX Code
#7A00FF
RGB Code
122 0 255
CMYK Code
52 100 0 0
Questions & Logo Permission Requests
If you have any questions regarding these guidelines or need to request special permission for logo usage not covered in this document, please contact [email protected].
Please note that our team reviews each request carefully to ensure brand consistency, so allow 3-5 business days for processing. For urgent requests, please indicate the timeline in your email subject line.
